Friday, April 16, 2010

Blog entry # 5.9A Evaluation

Name of PSA: Brain on Drugs.

Target audience: people who do drugs

Tagline: ?

Message: to tell peolpe to not use drugs.

Sound used: Glass breaking.

Visual imagery used: I see her breaking clocks, dishes, and bagged on tables.

Text used: Partnership for a drug free America.

How did you feel when viewing this PSA? What were your emotions?
I feel this psa makes alot of sense saying u will go crazy with your brain on drugs.

What action do you feel you need to take after viewing this PSA?
I feel the same like people shouldn't do drugs. I also feel sorry for people go through things like this.

What is one specific change that would make this PSA more effective?
I don't think i would want to change the video.





Friday, March 26, 2010

blog entry # 5.5 Issue research

1.    Are you working alone or in a group? If you are working in a group, who are your group member(s)?
I am working alone.
2.    What social issue have you been assigned?
 I have been assigned, texting and driving.,
3.    In order to develop an effective PSA you must feel a personal connection to the social issue that you are addressing. What does this social issue mean to you? 
This means a lot to me because i text a lot and i am getting a car soon.
4.    What group(s) is/are affected by your assigned social issue? 
 The people who are affected are the people who text and drive. Also the people who have to be cautious when they drive cause they know people are texting and driving.
5.    What potential negative impact can this issue have?
 It might encourage people to text and drive.
6.    What research (statistics) can you use to support your argument that this is a social issue that needs to be addressed? 
 People who text and drive are 23 more times to get in a accident. 1.6 million crashes per year 200,000 are caused by texting and driving.
7.    Agency/Organization
a.    List the name of an agency/organization that has been established to address your assigned social issue.

b.    What is their complete contact information?  (Include web address, phone number and street and/or email address.)

c.     Describe how this organization is connected to your social issue. 

8.    What steps can be taken to address this issue?  (List at least three steps that can be taken.)
a.     
b.     
c.     

Tuesday, March 23, 2010

blog entry 5.2- TV PSA 1

  1. Campaign Title:Drunk Driving
  2. Advertisement Title: Abulance
  3. Web Address: http://www.adcouncil.org/video.asp?cid=49&campaign=Drunk%20Driving%20Prevention&url=http://adcouncil.wmod.llnwd.net/a540/o1/adcouncil/tv/drunk_driving_prev/ddp2_Ambulance.wmv&title=Ambulance
  4. What was the target audience of the PSA?
    Is people who drive and drink.
  5. What social benefit was promoted by the PSA?
    The are trying to saw drinking even a little bit of alcohol is ant better than being completely drunk.
  6. What was the “tag line” of the PSA?
    Buzzed driving is drunk driving.
  7. What organization sponsors this PSA?
    U.S. Department of Transportation/ National Highway Traffic Safety Administration
  8. Describe what is shown/happens in the PSA.
    They are showing a guy in a ambulance that got in a car accident from being drunk and driving.
  9. Describe what makes this PSA memorable. It trys to use humor in a serious situation.

blog entry 5.1- Definitions

  1. What is a public service announcement (PSA)?
    Its an announcement that is trying to pursue people not to do something. 
  2. Describe an example of a PSA you have seen before.
    I saw a psa off the smoking commercial with the lady who had multiple fingers and toes cut off.
  3. What social benefit is promoted by the PSA you selected in question 2? (In other words, what are people supposed to do better or differently as a result of watching the PSA?) 
  4.  The message is trying to tell people to stop smoking or not to start.
  5. Nike's tagline is "Just Do It." In your own words, what is a tagline?
    A tagline is like a catch phase.
  6. Name another famous product or company and its tagline.
    The quicker picker upper. Bounty is the product.
  7. What social issues do you feel strongly about? I feel strongly about about Gatorade tag line and the smoking tag line.